Welcome to the Allied Media Conference 2015! 
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Saturday, June 20 • 4:00pm - 5:30pm
Crowdfunding to Build Community (Not Tap it Out)

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Crowdfunding can be a dangerous move for grassroots groups when it over-valorizes supporters and reduces authentic stories into promo material. This session introduces an "anti-desperate" approach to crowdfunding that invites people to join in collective action and bring a project to life. We will define a campaign as concept and engagement and review criteria for a launch, timeline, and key principles. By the end, we will see what it takes to prepare a campaign that builds community around a shared story and grows with your project.


Saturday June 20, 2015 4:00pm - 5:30pm EDT
Student Center: Ballroom B
  Strategy Session